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LIFT calls for application to its free business training for entrepreneurs


As part of its mission to help entrepreneurs realize their potential and grow their business, LIFT is calling for applications to the second cohort of its free business training program.

LIFT calls for application to its free business training for entrepreneurs

LIFT, an initiative of Softcom Limited, is a six-week virtual accelerator program designed to provide entrepreneurs across Nigeria with access to specialized knowledge, personalized coaching from business experts, funding in the form of LOW-interest loans of up to N2 million and grants of up to N1 million, and a community to help them scale and grow their businesses.

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Participants of the program also gain access to Softcom’s interconnected growth tools – Eyowo, Kwiksell, Useforms and Usepass – which were recently released to the market.

Speaking on the benefits of LIFT, Softcom’s Vice President of Programs, Karika Yonreme said, “Our experiences as a company and the support we have received have taught us to turn barriers into opportunities and we want to do the same for entrepreneurs. At LIFT, our ambition is to partner with businesses across Africa and enable them to take off and soar”.

Launched in 2020 with over 50 entrepreneurs in its first cohort, LIFT is now opening up to over 250 businesses who will be tutored by business experts via self-paced, reflective learnings.

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To qualify for the program, interested participants must be operating in the retail industry – food, drinks, beauty, fashion, cosmetics, electronics, etc; must have a business that has been in active operation for at least 9 months; and a minimum of two employees.

Applications to join the LIFT program are still open and interested participants should apply via the website

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Click here to learn more about LIFT.

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